Ford to end Focus production in 2025; Saarlouis plant faces axe

Ford has confirmed that it will stop production of the Focus model in 2025, a move that threatens the longer-term future of the plant in Saarlouis, Germany, which makes only that model.

Ford said its Saarlouis plant will continue to produce the Ford Focus passenger car, while the company is also evaluating options for future location concepts.

In Europe, Ford has emphasized the future role of electrified models, including the Cologne plant in Germany as a hub for EV production. It will build a new SUV based on VW’s MEB platform from 2023.

Ford also recently announced that its plant in Valencia, Spain, would receive investment to make electric vehicles in a next-generation electric vehicle architecture.

Ford of Europe chief Stuart Rowley told media this week that no additional model is planned for Saarlouis when production of the Focus stops and that the company is evaluating alternative options, including even selling the plant to another automaker.

Analysts note that the C-segment hatchback Focus model used to be in a segment that dominated the European car market. However, it has declined dramatically as crossovers and SUVs have risen in popularity over the past decade. The projected shift to electric over the next five years has made investments in a replacement compact hatchback model with an ICE-based powertrain even less convincing to Ford management.

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